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Dialect Archive

Click on the links below to access past issues of Dialect.

October 2010 | Issue 9

Crystal Balls?

Crystal Balls?

Welcome to the future – but is it all the marketing gurus said it would be? [...]


Deny Everything

Deny Everything

Lots of brands are denying involvement with their virals. So who makes the fakes? [...]


Ireland - To B2B or not to B2B?

Ireland - To B2B or not to B2B?

World-class B2B marketing in Ireland - is there any? [...]



Top 5 fakes – who did these ads?

Top 5 fakes – who did these ads?

These virals are fakes and have nothing to do with the brands involved. Or have they? [...]

July 2010 | Issue 8

RIP the Marketing industry

RIP the Marketing industry

The recession isn't killing advertising. It's the chronic lack of measurement. [...]


Has the 'Brand Ireland' bubble burst?

Has the 'Brand Ireland' bubble burst?

We ask top International marketers how they now view Ireland. [...]


A novel way to advertise?

A novel way to advertise?

In a new twist on an old media, the characters literally jump off the page of John Connolly's new book. [...]


Top 10 iPhone Apps of 2010

Top 10 iPhone Apps of 2010

Last Dialect, we featured our favourite virals, so why not our favourite Apps? [...]

February 2010 | Issue 7

How Many Agencies Does It Take to Change a Lightbulb?

How Many Agencies Does It Take to Change a Lightbulb?

Are there too many advertising and marketing agencies in Dublin? [...]


More Mr. Nice Guy

More Mr. Nice Guy

Let's end the backbiting and begrudgery. Can't we all get along? [...]


What will 2010 hold for marketers?

What will 2010 hold for marketers?

Marketing mystic Michael Killeen looks into his crystal ball for 2010. [...]


Top 5 virals of the year.

Top 5 virals of the year.

We asked around the agency for the virals we liked enough to pass on. [...]